For suppliers in the aviation industry, showcasing inventory effectively is critical to staying competitive in a global market. Locatory.com’s Public Catalog is designed to help sellers make their stock instantly visible to anyone searching online for aircraft spare parts, whether they are Locatory.com users or not.
And now, Locatory.com has introduced the next-generation Public Search 2.0, a powerful tool designed to enhance the online presence of Premium companies and Public Catalog users in the aviation marketplace. This upgrade ensures that sellers can effectively showcase their inventory and maintenance, repair, and overhaul (MRO) capabilities to a broader audience, including non-subscribers of the platform.
For sellers, this feature provides a seamless way to adapt to evolving market dynamics. It not only increases visibility but also enhances credibility, as buyers can see detailed information about available stock, including photos, part conditions, and supplier details. Furthermore, sellers benefit from integrated tools that enable efficient inventory management and allow updates to be reflected instantly in the public-facing catalog.
Even More Benefits for Public Catalog Users
Public Search 2.0 enables users to search across all categories, offering comprehensive access to parts and services. This ensures that suppliers can make their full inventory discoverable, catering to the diverse needs of the aviation market, from aircraft parts to aviation consumables. The tool’s configurability gives companies using the Public Catalog—available to Pro and Premium subscribers—the ability to control what information is visible. Sellers can choose to display their company name, provide a link to their public catalog, share pricing details, and enable preferred RFQ (Request for Quotation) collection options. This level of customization allows suppliers to manage their public presence strategically while attracting valid inquiries from potential buyers.
A standout feature of Public Search 2.0 is its SEO-optimized product pages, which ensure that every listed part is easily discoverable via search engines like Google. By making products searchable online, sellers can reach buyers conducting specific searches for aviation parts, even if they are not familiar with Locatory.com. This optimization significantly broadens the potential audience for suppliers, making it easier to connect with new clients and drive sales.
Supplementary Product Information and More Advanced Features
Additionally, Public Search 2.0 enriches product listings with detailed supplementary data such as NIIN (National Item Identification Numbers), FSC (Federal Supply Classification) codes, CAGE (Commercial and Government Entity) codes, and manufacturer information. These details are critical for enabling informed purchasing decisions, especially in a highly regulated industry like aviation. Buyers gain confidence in the transparency and reliability of the listed parts, thus fostering the much-needed trust in such business relations.
By combining advanced search capabilities, SEO-friendly features, and flexible visibility options, Public Search 2.0 positions Locatory.com sellers to succeed in an increasingly competitive and digitalized market. The tool not only increases the discoverability of listed inventories but also strengthens sellers’ ability to engage with a global audience, making it a vital resource for aviation suppliers aiming to expand their reach and boost sales. If you’re ready to elevate your business’s visibility, Public Search 2.0 is the perfect solution. Explore its capabilities today to start maximizing your inventory’s potential.
